Case Study: Live Event
To generate media attention for the launch of an online series, GET MADE!, a live event was created.
To better capture and retain an online audience, the live event was conducted and filmed at FAO Schwarz in New York City.
Attendees of the event flooded the area and with cameras rolling, allowed for pass-byers to grow curious and seek to want further information or to have their photos taken with guest celebrities.
LIVE EVENT COST
– Talent script prep
– Under 10 graphic visuals (pre-made)
– Six hours of continuous filming
– Three cameras filming
– Live Editing
– Live Host
SAMPLE VIDEO CREDITS
Karen Snyder (KYS Realm), MFA, Producer & Cinematographer